TravelWisconsin.com – The Premier Destination For Planning Your Next Wisconsin Getaway.
*******************
TRAVEL WISCONSIN LAUNCHES FALL COLOR REPORT SEPTEMBER 8
*******************
MADISON, Wis. (Sept. 1, 2010) – Savvy travelers know the best tool to pinpoint the state’s fall
color for a last-minute getaway is the Travel WisconsinTM Fall Color Report.
Nearly 215,000 people visited the site online last fall making it one of the three most popular pages
on TravelWisconsin.com. The online tool will go live on TravelWisconsin.com on September 8, with
weekly emailed reports beginning September 9.
The report is the state’s leading tool for travelers to track the progress of Wisconsin’s 16 million
acres of forests as they turn from their summertime emerald to a vibrant palette of autumn color
over the next nine to 10 weeks. Travelers spent more than $2.8 billion in Wisconsin during the
2009 fall season (September-November), making it the state’s second busiest season after
summer.
With 100 fall color reporters providing updates in all 72 counties of the state, there is no other report
that is as comprehensive or timely. Using Travel Wisconsin’s online tool, reporting is done “virtually
live” – meaning reporters from chambers of commerce, visitor bureaus, tourism organizations, and
state parks and forests can update their area’s status as conditions change. At a minimum, fall
color watchers update once a week.
Travelers can subscribe to the emailed report by visiting TravelWisconsin.com. You will receive the
report every Thursday, just in time for your weekend plan making.
*******************